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MOYO
UI/UX design project for MOYO, a volunteering app that makes doing good simple, social, and rewarding. This mobile experience focuses on low-barrier engagement, intuitive event discovery, and meaningful community connection.
Through research, user interviews, and prototyping, we developed a design system and user flow that turn small actions into shared impact – reflecting MOYO’s mission to make volunteering feel effortless and connected.
UX/UI Design | Prototyping | Usability Testing | Branding
Tools: Figma, Illustrator
Duration: Design sprint of 4 weeks
Team: Stella Bartolomee, Joseph Ikinda
Mentors: Vieri Fidanza, Leo Rieß
Your easy way to volunteer and connect with others
about
A social app designed to make volunteering simple, social, and rewarding. MOYO lets young adults discover opportunities nearby, join with one tap, and feel impact through purpose and connection.
Project Overview
ProBLEM STATEMENT
Young adults want to contribute through volunteering — but current platforms make the experience overwhelming. Opportunities feel hard to discover and the process lacks social connection.
While 84% of young adults have volunteered, only few manage to do it consistently.
research
Competitor scans
7
Survey responses
52
User interviews
4
Expert interview
1
Research insights
barrier
Overwhelming Start
Young adults face too many options and unclear processes, which stops them before they even sign up.
simplicity
Quick Wins Matter
A fast, low-pressure sign-up for the volunteering event makes participation feel doable and increases motivation.
social
Connection Builds Confidence
Knowing who else is attending, or being able to connect in advance, makes volunteering feel safe and welcoming.
purpose
Meaning Over Duration
Even short volunteering activities create a sense of belonging — impact is more important than hours.
USER FLOW – ONE
“As a person interested in volunteering, I want to quickly discover an event that matches my time and location, so I can easily join without feeling overwhelmed.”
user persona
Sophie Social
“I want volunteering to feel simple, social, and meaningful — not like another project on my to-do list.”
wireframes
Low Fidelity
HIGH Fidelity
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